There are various areas where this can be discussed, but my audience is beginners, business users, end users; so I’m going to stick to the things they will interact with.

What can SharePoint NOT do :

Be a website

It used to be around in the early day of SharePoint, but Microsoft took that away. It is not an internal platform only. Go use Wix or WordPress for websites.

Give user level analytics

It cannot tell you which user has accessed which document, or which library/list/site. Again, we used to have that feature, but it was removed by Microsoft. Now you need additional licensing and a different platform to run audits on content to see who accessed what and when.

There is a SharePoint Viewers site feature that you can activate, but it works haphazardly and inconsistently. When you hover over a page, you can see who was in there, but you’d need to do this per page. It sometimes works on documents, sometimes not. Very annoying.

It is supposed to work on doc level too, but it doesn’t always.

Be an eCommerce system

You can’t buy and sell using SharePoint unless you did a serious amount of hacking. It’s the wrong tool for the job. There are dedicated ecommerce platforms in the market, go use those.

It is not mobile friendly

The SharePoint app on mobile phones is an unmitigated disaster area! You can’t navigate, you can’t get to documents, you can’t use menus, you can’t edit a thing, frequent sites doesn’t work. It’s a hot mess.

HOT TIP

If your staff need to access SharePoint from their phones, build everything in news pages and build navigation into each post for people navigate with. It’s the only thing that does work.